Lessons in Leadership, Sales & Success with Janet Casey & Kate Popp

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Happy Monday, Let's Talk Sales listeners! For our final episode of 2021, we hear from Janet Casey and Kate Popp of Marketing Doctor.

Marketing Doctor is a media planning and buying agency that delivers record-breaking results for campaigns across the country. Janet is their President and Founder, and Kate is their Director of Sales.

Marketing Doctor has been recognized as an AdAge Best Place to Work, an Adweek 100-Fastest Growing Agency, and a 3-time winner of the Inc. 5000 Fastest-Growing Private Companies in America. Plus, Janet has been named one of the Top 10 Women 2 Watch in the Women Presidents Organization’s 2021 list!

I hope you enjoy our conversation, and we will be back in 2022 with more great guests!

Discussion with Janet Casey & Kate Popp:

In this episode, we cover:

• Working well with others
• How alignment on the inside brings success on the outside
• Sales mentality: “The harder you work, the luckier you get.”
• Maintaining and investing in long term relationships
• Lessons in leadership
• Building a strong internal infrastructure

…And more!

Featured on this episode:

• Janet Casey on LinkedIn
• Kate Popp on LinkedIn
• Elizabeth Frederick on LinkedIn
• Resource Recommendations:
  • Traction by Gino Wickman
  • Rocket Fuel by Gino Wickman
  • Keeping up with Entrepreneur, FastCompany, plus reality TV with high value sales!
  • Brené Brown
• CFS Resource Recommendations:
  • Check out our eBook on Sales & Marketing Alignment: 3 Critical Areas Where Collaboration is Essential!
• Subscribe to our blog!
• Follow us on Twitter! @CFSPlayBook

Do you have questions, comments, or guest suggestions? Email us at podcast@criteriaforsuccess.com! And be sure to subscribe to our podcast so you can get every new episode as soon as it's released.

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