Rethinking Your Marketing Strategy with Keith Reynolds

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Happy Monday, Let's Talk Sales listeners! This week's guest is Keith Reynolds.

Keith is the Founder and CEO of Publi.io LLC, a marketing consulting and training firm that helps companies transition from traditional marketing to an ROI-based content publishing strategy.

Over the course of his career, Keith has launched 11 startups. He also serves as a board member and fractional CMO of multiple organizations.

Keith is based in the New York metro area. We hope you enjoy this episode!

Discussion with Keith Reynolds:

In this episode, we cover:

• Marketing via publishing and thought leadership
• Utilizing virtual work for roundtable discussions and networking
• Creating unique marketing strategies using Publio's 7 steps
• Connecting the dots between in marketing and sales
• Incorporating and tracking marketing data for better engagement

…And more!

Featured on this episode:

• Keith Reynolds on LinkedIn
• Elizabeth Frederick on LinkedIn
• Keith's Recommendations:
  • HubSpot
  • Content Marketing Institute
  • Check out Publio's website for free eBooks and an ROI calculator!
  • Text Publio to 88500 and you'll get free resources!
  • Check out Win Local
  • SAM.ai “Roundtables”
    • Be sure to tell these partners ‘Team Publio referred you’ on the Criteria for Success, Let’s Talk Sales podcast!
• CFS Resource Recommendations:
  • Check out our eBook on The Ultimate Guide to Sales Targeting!
• Subscribe to our blog!
• Follow us on Twitter! @CFSPlayBook

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