Insights

Let’s Talk Sales! The Value Equation with Gordon Coyle – Episode 57

June 18, 2018
Let’s Talk Sales! The Value Equation with Gordon Coyle – Episode 57

The featured guest on episode 57 is Gordon Coyle. Gordon Coyle is the Principal & Chief Risk Architect of the Coyle Group, a boutique insurance brokerage and risk management solutions firm focused solely on the business marketplace.

Gordon helps mid-market firms protect and enhance enterprise value through a Strategic Risk Process. He's passionate about relationships, process, and growth.

Interview with Gordon Coyle

On this “Sales Leaders Talk Sales” episode, Gordon shares insights on building relationships and servicing clients.

He also shares more about the concept of the value equation. You won't want to miss that!

And, he also answers questions about:

  • His earliest memory in sales
  • His journey through business development
  • Whether or not we're all “salespeople”
  • A hard lesson learned
  • Resources that help in times of difficulty
  • Areas where he struggles, as well as where he thrives
  • Book suggestions
  • A piece of wisdom
  • A tactical sales tip that can be applied to your Sales PlayBook

Special Resources

Some themes and resources were mentioned on this episode.

1. eBook – Sales Prospecting: A Sales Manager's Strategy to Sales Prospecting

Afraid your sales team is missing out on leads and opportunities? Want to help them shorten the sales cycle and close bigger deals?

Help lead your salespeople to success by developing a Sales Prospecting Action Plan!

Click here or on the image below to download your copy.

Free eBook: Sales Prospecting Action Plan

2. eBook – The Ultimate Guide to Creating & Managing a Sales PlayBook

Are you wondering how a Sales PlayBook will help your team grow sales? Curious what to include and how to manage it?

The Ultimate Guide to Creating & Managing a Sales PlayBook is your solution!

Click here or on the image below to download your copy.

The ULTIMATE Sales PlayBook Guide

3. eBook – Drive Sales Performance Through MBO Compensation

Are you a sales manager looking for a new way to incentivize your sales team?

Create a bonus compensation program that works using Management by Objective (MBO).

Click here or on the image below to download this eBook!

Drive Sales Performance through MBO Compensation

4. eBook – How to Generate Sales Leads Using LinkedIn

Are you looking for a process to help you generate sales leads using LinkedIn?!

Click here or on the image below to download this eBook!

New Call-to-action

5. eBook – 32 Sales Email Templates for Better Prospecting, More Closed Deals, and Stronger Relationships

Are you a sales manager looking for ways to improve your team's prospecting skills and closing ratios? Or are you a salesperson looking for more effective prospecting ideas and and ways to close deals faster?

Click here or on the image below to download this eBook!

Free eBook: 32 Sales Email Templates for Better Prospecting, More Closed Deals, and Stronger Relationships

Featured on this Episode:

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2 Comments

  • Brandi Dunlop - Reply

    Love the podcast!

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