Let’s Talk Sales! Sales Success with Jon Ferrara – Episode 189

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Happy Monday, Let's Talk Sales! listeners!

This episode's featured guest is Jon Ferrara.

Jon is the Founder and CEO of Nimble, a CRM solution for small to mid-sized businesses.

He's also the Creator and Co-Founder of Goldmine Software, the first CRM, and has won multiple awards including the Forbes Top 10 Social Salespeople and Forbes Top 10 Social CEOs.

In today's episode, I talk to Jon about CRMs, Sales PlayBooks and more!

Interview with Jon Ferrara

On this episode, Jon talks about the history of CRM and the importance of Sales PlayBooks.

And, he answers questions about:

• His passion for sales and business
• Why a CRM is a key element of a robust sales process
• Predictions for the future of CRM
• Business growth book suggestions

Featured on this Episode:

• Jon Ferrara on LinkedIn
  • For a free 14-day trial of Nimble, use code Jon40 on their site!
• Elizabeth Frederick on LinkedIn
• Jon's Book Recommendations:
  • The New Rules of Marketing and PR by David Meerman Scott
  • CRM at the Speed of Light by Paul Greenberg
• CFS eBook Recommendation:
  • The Ultimate Guide to Building and Managing a Sales PlayBook
• Subscribe to our blog and newsletters!
• Follow us on Twitter! @Lets_Talk_Sales

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