Let’s Talk Sales! CFS Roundtable on Managing Change – Episode 15

January 22, 2018
Let’s Talk Sales! CFS Roundtable on Managing Change – Episode 15

January has been a month of change at CFS, both on the blog and in the podcast. So in this “CFS Talks Sales” roundtable, we share best practices for managing change as a sales leader.

In this episode of Let's Talk Sales, you'll hear from Rebecca SmithCharles Bernard, Arianna Miskel, and Elizabeth Frederick. Rebecca recently wrote an eBook on how Change Ignites Growth.

In case you missed it, check out Rebecca's eBook here.

Free Resource: Change Ignites Growth: 7 Ways to Use Change as an Opportunity

In the podcast, we shared advice for managing change that sales leaders can apply in many situations. We shared examples of how change impacts sales, some risks of failing to effectively manage change, stories of leaders who have successfully managed change, and best practices leaders can use.

Rebecca talked about a company that held a wedding ceremony for their new vendor relationship. Arianna discussed how Dominos has become a technology company, and I built my reputation as the negative one. And Charles shared how Criteria for Success got its name – the story includes Valentines. Make sure to listen for that!

Keys to Managing Change

  1. Arianna advised leaders to use their PlayBook to document changes.
  2. Charles recommended that leaders form cross-functional teams when they are managing change initiatives.
  3. Rebecca reminded us to stay positive.
  4. I recommended looking for areas of resistance and developing plans for addressing them.

Resources for Managing Change

We referenced a few of our free resources in the podcast, and you can find them here.

If you like the podcast, please subscribe to the show and leave us a rating or review. This helps more people find us. You can also tell a friend directly!

If you have any questions or suggestions for the podcast, please leave a comment below. And if you’d like to be a guest on the show, please contact us at

Lastly, if you enjoyed this discussion, check out our previous “CFS Talks Sales” roundtables on building stronger relationships and improving customer service to grow sales.

Free eBook: A Simple 10 Step Change Management Process

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