Let’s Talk Sales! Client Relationships eBook Interview – Episode 2

Want to evolve client relationships, beginning at the prospecting stage? In this episode of Let's Talk Sales, our Director of Marketing, Rebecca Smith, interviews our CEO, Charles Bernard, on his newest eBook: Making Client Relationships Work. Making Client Relationships Work In the podcast, Charles and Rebecca discuss: What motivated Charles to write about client relationships [...]

By | 2017-11-10T11:13:08+00:00 November 13th, 2017|Let's Talk Sales Podcast, Sales Leaders, Sales Success|0 Comments

Building Relationships in a Digital World

Building relationships in today’s digital landscape is very different than it was 10, 20, and 30 years ago. Twenty years ago, the options to “keep in touch” were pretty simple. You placed a phone call, mailed a letter, or (maybe) sent an email. Today we have endless options. And that seems to be the problem! [...]

By | 2017-11-06T15:45:32+00:00 November 9th, 2017|Sales Leaders, Sales Success|0 Comments

3 Steps to Build a PlayBook Management Process

Looking for an effective sales management process? Hoping to drive adoption of your Sales PlayBook? Develop a playbook management process and integrate it with your sales management process. This includes both using the playbook throughout the existing sales management process and creating a specific process for playbook management. Here are three key steps to incorporate [...]

By | 2017-10-06T14:25:06+00:00 November 1st, 2017|Sales Leaders|0 Comments

Get on the Right Track with a PlayBook Template

Let me guess: you want to build out your very own Sales PlayBook but are just beginning to realize the amount of work that actually goes into doing so. I have two words for you: PlayBook Template. Yes, such a thing actually exists for people like you to plug every secret sauce and best practice [...]

By | 2017-10-26T16:09:24+00:00 October 26th, 2017|Sales Leaders, Sales Success|0 Comments

3 Sales Analytics Every Sales Manager Should Pay Attention To

As a sales manager, you’re likely wondering which sales analytics you should be paying attention to. And while there are many KPI (Key Performance Indicator) options out there, many of them won’t help you or your salespeople. That’s why I decided to take a step back this week and look at what’s really important when [...]

By | 2017-10-25T10:01:51+00:00 October 24th, 2017|Sales Leaders|0 Comments

Need a Sales PlayBook Template? Here’s Where to Start

Creating a Sales PlayBook can seem daunting. And my guess is, that’s exactly why you’re looking for a Sales PlayBook template right now! The good news is that getting started on a new Sales PlayBook or maintaining your current Sales PlayBook isn’t as challenging as you might think. Sure, it’s going to take some man [...]

By | 2017-10-16T12:54:46+00:00 October 18th, 2017|Sales Leaders|0 Comments

Use Your Sales PlayBook for Sales Process Development

Sales process development is the first step in building a Sales PlayBook, so make sure you keep your playbook up to date as your sales process changes. You may discover that you can continue sales process development in the playbook itself, changing the process based on the playbook’s structure and functions. Here are three ways [...]

By | 2017-10-04T12:43:09+00:00 October 10th, 2017|Sales Leaders|0 Comments

Team Collaboration Helps You Sell More

Guess what? Team collaboration helps you sell more! Almost no one gets it when I say, “the CFS Sales PlayBook is not a book.” And that’s because the name “PlayBook” is misleading. People think that it was a “book” created by an expert who imparts wisdom to the rest of the team. A PlayBook that [...]

By | 2017-10-03T11:27:51+00:00 October 3rd, 2017|Sales Leaders, Sales Success|0 Comments

Is Your Business Development Process Clearly Defined?

Having a business development process seems like a pretty obvious thing for any company to have. However, simply having a process in place is only part of the equation. For optimal results, your business development process needs to be clearly defined to everyone involved in following and supporting it. Now before I go any further, [...]

By | 2017-09-20T14:54:19+00:00 September 21st, 2017|Sales Success|0 Comments