How Culture Development Creates Happy Clients

You’ve heard it thousands of times: successful culture development is probably the greatest thing you can do for the growth and stability of a business. As a sales leader, you’ve got many years under your belt from different teams, companies, roles, and titles. You know that culture is a crucial part to a functioning business [...]

By | 2017-11-07T17:15:35+00:00 November 8th, 2017|Sales Leaders, Sales Success|0 Comments

3 Steps to Build a PlayBook Management Process

Looking for an effective sales management process? Hoping to drive adoption of your Sales PlayBook? Develop a playbook management process and integrate it with your sales management process. This includes both using the playbook throughout the existing sales management process and creating a specific process for playbook management. Here are three key steps to incorporate [...]

By | 2017-10-06T14:25:06+00:00 November 1st, 2017|Sales Leaders|0 Comments

3 Ways to Develop a Training Program in Your Sales PlayBook

Training is an important part of developing your sales team, but it can be hard to integrate sales training into busy schedules. Instead of investing in a separate training program, use your Sales PlayBook as your training process. Here are three ways you can use your Sales PlayBook as a training platform. Use the playbook [...]

By | 2017-10-04T17:24:53+00:00 October 19th, 2017|Sales Leaders|0 Comments

3 Ideas to Improve Your Sales Management Process

Your sales management process can easily become stale. It’s not something you probably think about often. But when you look at it, it’s rare that a sales management process doesn’t have room for improvement. Here are 3 ideas to improve your sales management process. 1. Separate the idea of management from the title of manager. [...]

By | 2017-09-18T13:17:18+00:00 September 27th, 2017|Sales Leaders|0 Comments

Sales Communication Evaluation – Score Your Team

Sales communication is a vital skill for salespeople. If you boil down the key elements of selling, almost all of them are related to communication. If you are wondering how your team stacks up, use this tool to score your team’s sales communication skills. Rate each element on a 5-point scale, where 1 represents little [...]

By | 2017-11-02T11:07:23+00:00 September 14th, 2017|Sales Leaders, Sales Success|0 Comments

When You Create Customer Relationships You Close Deals

To put it simply: customer relationships make it easier to sell. I’m going to give two scenarios. Imagine you’re selling any product or service to someone you’ve never met before. They don’t know anything about your product, and more importantly they don’t know anything about you. To them, you’re just another salesperson trying to sell [...]

By | 2017-09-25T16:41:43+00:00 September 7th, 2017|Sales Success|0 Comments

3 Ideas for Product Development from the Outside In

Let’s talk about product development for a minute. Have you ever heard the expression, “If you build it, they will come?” That might work in baseball, but it’s a bad philosophy for product development. If you build a new offering based on what you want to do, you have no way to know whether there [...]

By | 2017-08-31T12:12:19+00:00 September 5th, 2017|Sales Leaders|2 Comments

3 Ways to Leverage Sales in Your Content Marketing Strategy

When you develop a content marketing strategy, it can seem like a project for marketing. You’ll likely be the ones developing and distributing the content. But if you have a sales team, it can be helpful to consider ways you can leverage that team to help with your content marketing strategy. Here are 3 ideas. [...]

By | 2017-08-18T12:37:53+00:00 August 23rd, 2017|Sales Leaders|0 Comments

The Impact of Poor Leadership on Your Business

Poor leadership can have some devastating effects. Because a leader is more than just a figurehead. Anyone who holds a position of authority has the responsibility of serving as the driving force that motivates team members forward towards a collective goal. This is why leaders are a valuable part of any business, because they are [...]

By | 2017-08-14T13:31:52+00:00 August 15th, 2017|Sales Leaders|0 Comments