Want Raving Fans? Here’s How to Take Selling Beyond the Sale

As a CEO, sales manager, or salesperson, creating raving fans is an ambition worth striving for. There’s a huge difference between someone who buys on a transactional basis—and someone who buys because they’re loyal to your company, brand, or someone specific within your organization. We call the former a “customer,” and the latter a “client.” [...]

By | 2017-11-21T17:28:07+00:00 November 22nd, 2017|Sales Leaders, Sales Success|0 Comments

4 Ways You’re Misusing Your CRM Data

Here at CFS, we are huge promoters of CRM and, more importantly, CRM with a purpose. Unfortunately, it's more common than not that a company's CRM is being misused or completely ignored. Failure to create processes around CRM and lack of accountability lead to messy and useless data. Today’s article was written by Jonathan Herrick, [...]

By | 2017-10-11T10:51:08+00:00 October 11th, 2017|Sales Leaders, Sales Success|0 Comments

Use Your Sales PlayBook for Sales Process Development

Sales process development is the first step in building a Sales PlayBook, so make sure you keep your playbook up to date as your sales process changes. You may discover that you can continue sales process development in the playbook itself, changing the process based on the playbook’s structure and functions. Here are three ways [...]

By | 2017-10-04T12:43:09+00:00 October 10th, 2017|Sales Leaders|0 Comments

15 Marketing Statistics to Keep You Ahead of Competition

Want to say ahead of your competitors when it comes to marketing, selling, or whatever it may be? Check out these marketing statistics to learn the cold hard facts about future trends and shifts in marketing. I’m sure you’ve heard it before: marketing budgets are increasing drastically across all industries as it becomes harder and [...]

By | 2017-08-07T10:45:57+00:00 August 8th, 2017|Sales Leaders, Sales Success|1 Comment

How to Involve Sales for Successful Marketing Events

It’s important for sales to actively participate in successful marketing events if the goal is to generate sales leads. Drive Attendance for Your Successful Marketing Event If your sales team has good relationships with prospective attendees, they have a much better chance of persuading them to attend. Marketing can help sales invite their contacts in [...]

By | 2017-08-07T13:34:07+00:00 August 3rd, 2017|Sales Success|0 Comments

3 Purposes of Sales Forecasting

Sales forecasting is a common topic of discussion among sales leaders. Forecasting can shape the stock market and drive key business decisions. But if you listen to what people say about sales forecasting, you might discover that people are sometimes having different conversations. One person might be talking about sales targets, while others are talking [...]

By | 2017-07-17T11:51:21+00:00 July 19th, 2017|Sales Leaders|0 Comments

Sales Forecast Spreadsheet: A Free Resource to Scale Your Business

If you’re looking to scale your business, boy do I have a great free resource for you! Our CEO, Charles Bernard, recently put together a sales forecast spreadsheet. And it’s now prepped and loaded for download via our free resources portal. But before you download, here’s a bit more on why using a sales forecast [...]

By | 2017-07-10T13:59:42+00:00 July 11th, 2017|Sales Leaders, Sales Success|0 Comments

Summer Sales Challenges: How to Beat the Heat

It’s officially summertime here in New York City, and while not everyone can relate to the smell of warm trash in the air, we can all relate to the same sales challenges. Selling in the summer can be tough. People are on vacation, taking longer lunch breaks, or are just harder to get a hold [...]

By | 2017-06-20T15:31:13+00:00 June 21st, 2017|Sales Success|0 Comments

3 Inside Sales Training Tips for Sales Managers

Inside sales training can shape the way that your sales reps will approach selling for the rest of their career. Oftentimes (though not always), inside sales reps are newer to the sales grind than outside sales reps. This means that they’re hungry to learn from a great sales manager, like you! 3 Inside Sales Training [...]

By | 2017-06-02T09:50:18+00:00 May 30th, 2017|Sales Leaders|5 Comments

Sales Manager Training for the Best of the Best

If you plan on being an accountant, lawyer, or doctor, you’re going to get certified after taking some intense courses. There are few, if any, accredited sales manager certifications. Nope! Being a sales manager is mostly learned on the job. When you have the opportunity to get good sales manager training, pick wisely! Approach sales manager [...]

By | 2017-07-05T17:40:31+00:00 May 11th, 2017|Sales Leaders|0 Comments