Leadership 2016-10-17T16:44:50+00:00
Charles Bernard
Charles BernardFounder & CEO
Charles Bernard brings over 20 years experience in direct sales, sales management, recruiting and training.  As a sales executive for General Electric, Charles was the top revenue producer in his division.

He founded and operates Criteria for Success (CFS), a sales improvement training and Sales PlayBook development company based in Manhattan.

Charles is also a Sales Keynote Speaker.

Charles was born in Madrid, Spain and educated in Surrey, England. He is a triathlete, avid scuba diver, hiker, and racquetball player.

Elizabeth Frederick
Elizabeth FrederickOperations Officer
In addition to her duties as Operations Officer with Criteria for Success, Elizabeth Frederick heads our custom consulting work, specializing in process management, sales PlayBook development, and CRM adoption strategies. Elizabeth is committed to constantly improving processes and systems for Criteria for Success and for our clients.

Before joining Criteria for Success in 2008, Elizabeth was Operations Manager for Harbinger Research. She graduated magna cum laude from Cornerstone University in Grand Rapids, MI. Elizabeth spends her time exploring New York, practicing photography, knitting, and watching hockey.

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Our Valuable Team Members

Rebecca Smith
Rebecca SmithMarketing Manager & Sales Coordinator
With over 10 years of sales and marketing experience, Rebecca Smith loves helping businesses mature and discover success. As a former sales rep turned sales consultant and trainer, she enjoys sharing winning techniques with clients.

At Criteria for Success, she shares our story and grows the brand. In addition to focusing on business growth and development for CFS, she also builds and nourishes client relationships.

Rebecca is originally from West Palm Beach, FL and is a magna cum laude graduate of Florida Atlantic University with a Master’s degree in English. She is the owner/artist of Radiant Makeup NYC, races sport bikes, and spends her spare time looking for adventure.

Arianna Miskel
Arianna MiskelMarketing & Sales Assistant
As a sales associate at Ted Baker London, Arianna was hazed into the fast-paced world of sales. Shortly after, she discovered the importance of sales and marketing integration when she developed an Earth Day campaign for ABC7NY that required cross-platform media as well as partnership outreach. Since then, Arianna has dedicated herself to bridging gaps between marketing and sales. She is passionate about learning from others, and enjoys sharing these discoveries with others. As a marketing and sales assistant, she aims to share her passion with everyone she encounters.

Originally from Bucks County, Pennsylvania, Arianna is now a senior at Fordham University with plans to graduate in the spring of 2017.  She enjoys cooking and spending time with her two fluffy dogs, as well as squeezing in a ballet class or two when possible.

Lindsay Wolff
Lindsay WolffSales Advisor & Trainer
Lindsay Wolff is CFS’s master of relationships, responsible for building our network of satisfied customers. She has 13 years of success in crafting a gentle, yet convincing consultative approach to sales with the goal of understanding the unique needs of each of her clients.  Equally focused on customer success and satisfaction, she combines marketing acumen with strategic thinking and planning to produce rapid and long-term results. After years of fine-tuning her skills at companies such as Yahoo! and WebMD, Lindsay has joined the CFS team to help grow new business.

In addition to working with our team, Lindsay recently started a company called “re(treat) Martha’s Vineyard” which offers unique experiences for business getaways on the Vineyard. She lives on the island with her husband and young son and enjoys travel, the beach and pretty much anything related to the outdoors!