Free Resources: Executive Track 2017-04-12T17:44:27+00:00

Use these free sales training resources to bring your business to the next level.

Criteria for Success is committed to helping you discover sales success.

The following free sales training resources were designed specifically for CEOs, Owners/Partners, and Senior Executives.

Feel free to explore the other tracks as well–you just might discover a valuable resource to share with your team.


*NEW* How to Develop a Healthy Sales Culture

How to Develop a Healthy Sales Culture

If you are a CEO, VP of Sales, or a Sales Manager, developing a healthy sales culture is of utmost importance. In fact, we’d argue that it is the MOST important part of your business. Why? Because people are the most important asset that your company has.

Ready to make your company the BEST place to work? In this guide you’ll discover the 8 steps you’ll need to develop a healthy sales culture in your organization.

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Sales Onboarding Process: How to Ensure Your New Hires Hit the Ground Running

Sales Onboarding Process: How to Ensure Your New Hires Hit the Ground Running

If you’re hiring, the last thing you want is to go through the effort of recruiting, screening, interviewing, and hiring someone, then see them leave in the first few months.

This guide provides you with a simple onboarding process that ensures your new hires hit the ground running.

It’s targeted toward onboarding salespeople, though the principles are applicable to any new hires. Now, let’s get to hiring!

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Sales Management Planning: Sales & Sales Management Checklists to Transform the Way You Work

Sales Management Planning: Sales & Sales Management Checklists to Transform the Way You Work

Selling isn’t as simple as just selling. Well, not if we want to be excellent at selling, that is!

If you’re a sales manager or salesperson and want to transform the way you work, it’s time to get planning! This free eBook includes checklists for both sales managers and salespeople that were designed to help manage your sales activities and goals.

The checklists are separated by daily/as-needed, weekly, monthly, quarterly, and annually to ensure that all bases are covered. Now, let’s get to planning!

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CFS Guide: 32 Sales Email Templates for Better Prospecting, More Closed Deals, and Stronger Relationships

32 Sales Email Templates for Better Prospecting, More Closed Deals, and Stronger Relationships

Are you a sales manager looking for ways to improve your teams prospecting skills and closing ratios? Or are you a salesperson looking for more effective prospecting ideas and and ways to close deals faster?

We’ve got just what you’re looking for!

This guide contains 32 sales email templates to help your entire team prosper. In it you’ll find sales email templates for better prospecting, more closed deals, and stronger relationships.

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The CFS Change Management Process. How Sales Training Programs, CRM Rollouts, and Sales PlayBook Implementations Fail–and How You Can Prevent It

Change Management Process eBook

Are you a sales manager, VP, or CEO struggling with change management?

Are you wondering how to successfully turn around your sales department and implement real change that actually sticks?

This guide outlines how sales training programs, CRM rollouts, and sales playbook implementations can fail–and how you can prevent it.

Grab your copy to get a change management process in place today!

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The CFS Guide on Choosing the Right Sales Training Partner

Free Sales Training Resource: Choosing the Right Sales Training Partner

Are you considering sales training? Wondering what benefits sales training will offer to your team?

Curious about what to look for when searching for the right sales trainer or sales training partner?

This free eBook details not only what to look for when hiring a sales trainer or sales training organization–but it also helps you determine sales growth opportunities. Check it out!

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The CFS Guide on How to Build a Winning Sales Team

Free Sales Training Resources: The CFS Guide on How to Build a Winning Sales Team

Looking to build a winning sales team? You’ve likely discovered that it takes more than a few winning salespeople to create a winning sales team. We understand that it’s difficult. We also believe we’ve discovered the key to success when it comes to building a sales team that wins consistently.

But hey, don’t take our word for it–download this eBook and discover it for yourself!

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The CFS ULTIMATE Guide on Creating & Managing a Sales PlayBook: What to Include, How to Manage, & Why a PlayBook is Crucial to Growing Sales

Sales Training Resources: The Ultimate Guide to Creating & Managing a Sales PlayBookAre you wondering how a Sales PlayBook will help grow sales at your company? Curious as to who and how it should be managed? The CFS ULTIMATE Sales PlayBook guide was designed to give you the information you need to start creating your own Sales PlayBook today.

In our free eBook, you’ll not only find a step-by-step guide–you’ll also discover why a Sales PlayBook is crucial to growing sales and developing a strong sales team. Download your copy and start growing sales!

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The CFS Guide to Time Management: How to Time Block in 5 Simple Steps

Sales Training Resources: The CFS Guide to Time Management: How to Time Block in 5 Simple StepsDo you struggle to find the time to get everything done each day, week, or month? Are you looking for a system to help organize your tasks, goals, and appointments?

In this guide, you’ll learn how to get things done and make magic happen by using time blocks to run your day.

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The CFS Guide to Hiring

Sales Training Resources: The CFS Guide to HiringDo you want to hire the best salespeople and sales managers around? Are you looking for a hiring process that will weed out the wrong candidates and welcome the right ones? We are happy to share our system! We recommend hiring slowly, letting the process do the work.

In this guide, we share our hiring process to help you identify the right candidate, prepare job descriptions and postings, screen effectively, know what to ask and assign during each interview, and offer employment or rejection .

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The CFS Guide to Social Selling

Sales Training Resources: Guide to Social Selling and Social MediaAre you wondering how to leverage social media for selling? Want to know why social media matters, how to strategize, and what to include in your Sales PlayBook? As sales professionals, social media presents a unique opportunity to engage with prospects and customers. 

In this guide, we dive into social selling to determine how to harness the power of social networking for all aspects of your business.

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The CFS Guide to Motivating Your Sales Team

Sales Training Resources: Motivating Your Sales Team

Are you looking to motivate your management and sales teams?

Did you know that people are motivated in different ways?

In this guide, we explore the 4 Dimensions of Sales Motivation to help you identify each team member’s motivational style and provide tips on motivating each team member based on their motivational style.

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Sales Compensation WorkSheet

Sales Training Resources: Free WorkSheet: Drive Sales Performance through MBO CompensationAre you looking for a new way to incentivize your sales staff?

Create a sales compensation program that works using Management by Objective (MBO).

In this WorkSheet we share an introduction to the MBO system, detailed instructions on how to implement it with your team, a template letter for your employees, and an embedded spreadsheet to help you record and track goals.

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Hiring Salespeople: Sales Interview Scorecard

Sales Training Resources: Sales Interview ScorecardHiring the wrong salesperson is extremely costly – the average cost of recruiting, hiring and training a new employee is typically 200% of an employee’s average salary. Combine that with all the sales a top performing new hire would have brought in and you have a significant opportunity cost.

We’ve designed an interview scorecard workbook to walk you through our best-practice interviewing process and get everyone who interviews on the same page. Eliminate bad fits faster and more reliably and move great fits to the next stage.

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Demo the Sales PlayBook: Sign Up Today

Sales Training Resources: Sales PlayBook helps align sales team on best prospecting practicesCurious about the CFS Sales PlayBook program? Sign up for a personalized, one-on-one demo with a CFS Sales Advisor.

Learn how the PlayBook works, what it’s like to partner with Criteria for Success, and how we can help your company reach new heights.

We’ll walk you through the cloud-based system and show you how aligning on best practices in our Five Success Areas improves sales performance across your team.

Sign Up Now ⇒


 Free Templates: Customize Your LinkedIn Premium Header

Sales Training Resources: free linkedin header templatesStand out on LinkedIn with a customized Premium Header banner. These five templates make it quick and easy for you to design a high-impact header banner in PowerPoint. Supercharge your LinkedIn profile to send a unique message to your visitors today!

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