A forum for sales professionals with ideas and techniques to make sales success a habit.

Old to New: 10 Marketing Books for Ongoing Success

When figuring out which marketing books to read, it’s important to remember the big picture. Yes, the world has changed drastically even in the last ten years. Yes, there are new technologies and channels that did not exist 50 years ago. And yes, customers are smarter than they used to be. But with all this [...]

By | 2017-08-18T13:41:31+00:00 August 17th, 2017|Sales Leaders, Sales Success|0 Comments

Marketing Ideas for Sales: It’s Time to Update Your Pitch Deck

When it comes to marketing ideas for sales, don’t forget the philosophy! It’s quite common for marketing to develop a pitch deck for sales. But rarely do I see a slide that describes a key company philosophy. Let’s explore this. Marketing Ideas for Sales: The “About Us” Slide When it comes to marketing ideas for [...]

By | 2017-08-15T17:15:54+00:00 August 16th, 2017|Sales Leaders, Sales Success|0 Comments

15 Marketing Statistics to Keep You Ahead of Competition

Want to say ahead of your competitors when it comes to marketing, selling, or whatever it may be? Check out these marketing statistics to learn the cold hard facts about future trends and shifts in marketing. I’m sure you’ve heard it before: marketing budgets are increasing drastically across all industries as it becomes harder and [...]

By | 2017-08-07T10:45:57+00:00 August 8th, 2017|Sales Leaders, Sales Success|0 Comments

How to Involve Sales for Successful Marketing Events

It’s important for sales to actively participate in successful marketing events if the goal is to generate sales leads. Drive Attendance for Your Successful Marketing Event If your sales team has good relationships with prospective attendees, they have a much better chance of persuading them to attend. Marketing can help sales invite their contacts in [...]

By | 2017-08-07T13:34:07+00:00 August 3rd, 2017|Sales Success|0 Comments

How B2B Sales is Changing & What You Can Do About It

B2B sales is changing. But I’m sure you knew that already! Why? Well, because everything has changed. And everything is changing, always. That’s the nature of life. I had the honor of speaking on social business development (social selling) at this years’ annual NYSSCPA NextGen conference on Monday. In case you aren’t familiar, the NYSSCPA [...]

By | 2017-07-26T16:31:50+00:00 July 27th, 2017|Sales Leaders, Sales Success|0 Comments

Why No One Wins Without Marketing Collaboration

You’ve heard it all before – especially from us: marketing collaboration is a vital part of any business! But do you really know why? I’m not talking about what you could get out of getting both departments to work together, but the detrimental effects the lack of collaboration is currently having on your business. Here [...]

By | 2017-08-07T13:33:20+00:00 July 26th, 2017|Sales Success|0 Comments

How to AGREE in a Sales Negotiation

Whether it's to win a project or to fund a new opportunity, sales negotiation is a key component of the sales process. To simplify the process, I’ve put together a five-step acronym to help you and your team through the sales negotiation process. Read on to discover more on the AGREE acronym. How to AGREE [...]

By | 2017-07-24T10:21:35+00:00 July 25th, 2017|Sales Leaders, Sales Success|1 Comment

Sales Forecast Spreadsheet: A Free Resource to Scale Your Business

If you’re looking to scale your business, boy do I have a great free resource for you! Our CEO, Charles Bernard, recently put together a sales forecast spreadsheet. And it’s now prepped and loaded for download via our free resources portal. But before you download, here’s a bit more on why using a sales forecast [...]

By | 2017-07-10T13:59:42+00:00 July 11th, 2017|Sales Leaders, Sales Success|0 Comments

The 5 Best Ways to Use Social Media as a Sales Tool

If you’re looking for the best ways to use social media as a sales tool, look no further. On Thursday, July 27th, 2017, I’ll be interviewing Sarah Cirelli, Director of Marketing at CBIZ. Sarah is a marketing and sales wiz, and she’s got some incredible tips to share. If you’re a sales manager, marketing director, [...]

By | 2017-07-10T11:15:13+00:00 July 5th, 2017|Sales Leaders, Sales Success|0 Comments

Amp Up Sales Team Collaboration with These Tips

Trying to boost sales team collaboration can be tricky. There are so many reasons why your team might not be collaborating: from conflicting personalities to different work ethics. It’s best to keep your eye on the big picture when promoting team work to your employees. We’ve all been hearing it for as long as we [...]

By | 2017-06-29T16:09:09+00:00 July 4th, 2017|Sales Success|0 Comments