About Arianna Miskel

Arianna Miskel is the Marketing and Sales Coordinator at Criteria for Success. She writes about a wide variety of topics including sales leadership, sales training, motivation, and general best practices.

Why Traditional Training Models Need to Change

Traditional training models are broken. That’s right: broken. And it’s about time for a complete overhaul. To put this in context, I’ll be referring quite a bit to what we here at CFS refer to as a paradigm shift. What is a paradigm? In technical terms it’s defined as “a typical example or pattern of [...]

By | 2017-06-27T12:05:35+00:00 June 30th, 2016|Sales Success|0 Comments

Discovery-Based Learning: From the Inside-Out

I recently joined the team here at CFS as a Marketing and Sales Assistant. At the start of my time here, the team had a recent breakthrough about the success of discovery-based learning. Formally speaking, discovery-based learning is used in scholarly debates and psychological theories. However, here at CFS we use it as a tool [...]

By | 2016-10-17T16:48:12+00:00 June 9th, 2016|Sales Success|2 Comments

Marketing and Sales Integration: How to Create a Dynamic Duo

As a sales manager, you likely understand the importance and value of marketing and sales integration. Unfortunately, marketing and sales teams often don’t recognize how much stronger they can each be when they work together. While sales departments typically claim short-term and immediate opportunities as their own, marketing tends to focus on long-term or objective [...]

By | 2016-10-17T16:31:05+00:00 April 28th, 2016|Sales Leaders|1 Comment