About Arianna Miskel

Arianna Miskel is the Marketing and Sales Coordinator at Criteria for Success. She writes about a wide variety of topics including sales leadership, sales training, motivation, and general best practices.

Old to New: 10 Marketing Books for Ongoing Success

When figuring out which marketing books to read, it’s important to remember the big picture. Yes, the world has changed drastically even in the last ten years. Yes, there are new technologies and channels that did not exist 50 years ago. And yes, customers are smarter than they used to be. But with all this [...]

By | 2017-08-18T13:41:31+00:00 August 17th, 2017|Sales Leaders, Sales Success|0 Comments

15 Marketing Statistics to Keep You Ahead of Competition

Want to say ahead of your competitors when it comes to marketing, selling, or whatever it may be? Check out these marketing statistics to learn the cold hard facts about future trends and shifts in marketing. I’m sure you’ve heard it before: marketing budgets are increasing drastically across all industries as it becomes harder and [...]

By | 2017-08-07T10:45:57+00:00 August 8th, 2017|Sales Leaders, Sales Success|0 Comments

Why No One Wins Without Marketing Collaboration

You’ve heard it all before – especially from us: marketing collaboration is a vital part of any business! But do you really know why? I’m not talking about what you could get out of getting both departments to work together, but the detrimental effects the lack of collaboration is currently having on your business. Here [...]

By | 2017-08-07T13:33:20+00:00 July 26th, 2017|Sales Success|0 Comments

Develop Employees Year-Round with these Tips

You may not realize it, but it’s just as important to develop employees as it is to develop your business on a steady basis (monthly, quarterly, annually). Your employees are your businesses lifeline. Without your team and the great talents that they bring to the table, your company wouldn’t be what it is at all. [...]

By | 2017-07-13T09:31:52+00:00 July 13th, 2017|Sales Leaders|1 Comment

Amp Up Sales Team Collaboration with These Tips

Trying to boost sales team collaboration can be tricky. There are so many reasons why your team might not be collaborating: from conflicting personalities to different work ethics. It’s best to keep your eye on the big picture when promoting team work to your employees. We’ve all been hearing it for as long as we [...]

By | 2017-06-29T16:09:09+00:00 July 4th, 2017|Sales Success|0 Comments

Summer Sales Challenges: How to Beat the Heat

It’s officially summertime here in New York City, and while not everyone can relate to the smell of warm trash in the air, we can all relate to the same sales challenges. Selling in the summer can be tough. People are on vacation, taking longer lunch breaks, or are just harder to get a hold [...]

By | 2017-06-20T15:31:13+00:00 June 21st, 2017|Sales Success|0 Comments

The Best Motivational Speakers for Sales Success

The best motivational speakers really make you think. Sometimes they rip the carpet from under you and make you reevaluate your entire life. Sometimes they make you realize you could be better and you decide to act accordingly. We don’t always realize when we aren’t being our best. We may not realize that we have [...]

By | 2017-05-23T11:02:55+00:00 June 8th, 2017|Sales Success|0 Comments

Five Guidelines for Training Employees

When training employees, it’s important to remember the big picture and end goals. It’s easy to get lost in the “just-in-case” training scenarios that can end up wasting a lot of time. If you are able to cover a broad spectrum of ideals that add up to your big picture, training your employees will be [...]

By | 2017-07-05T17:43:44+00:00 May 16th, 2017|Sales Leaders, Sales Success|0 Comments

How Management Training Drives Growth

Believe it or not, management training could be the most efficient way to get an office in proper order. Starting from the top down, managers will pass on what they learned to their employees. Through management training, managers are able to lead by example. They can delegate more efficiently, motivate their teams, and see an [...]

By | 2017-06-21T17:18:38+00:00 May 2nd, 2017|Sales Leaders|0 Comments